Luvo oils launched with a new brand identity, packaging and print assets created by Elevencom for Seeka in New Zealand. Built on Luvo’s belief that great food starts with love, the creative is anchored by the tagline Pressed with Love, celebrating care for the land, quality produce and the everyday moments shared around food. The identity balances warmth and craft with strong on-shelf clarity, giving the Extra Virgin range a premium, natural feel while clearly differentiating blended and refined oils. From illustration-led packaging to supporting print materials, the work positions Luvo as an everyday essential while highlighting the quality and flavour of its cold-pressed Extra Virgin oils.
