Western Sydney Parklands

Get back on track
Multi Channel Campaign

Western Sydney Parklands is home to over 60kms of walking tracks, running trails, and cycleways. In 2019 we were given the challenge of attracting more Sydney-siders to get back to the things that matter most – nature, friends, family, fresh air, and fun. Through a series of videos, social posts, and outdoor posters, we encouraged people to “get back on track” in Sydney’s biggest backyard.

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